15 March 2011
Businessmen Mzoli Ngcawuzele and Lungile Mbalo from Mzoli’s Place have hired the Soweto Wine Festival organising team to launch the first Guguletu Wine Festival, taking place on the rooftop of the Guguletu Square Mall in Cape Town on 27 and 28 May.
Marilyn Cooper, Cape Wine Master, co-founder of the Soweto Wine Festival and MD of the Cape Wine Academy, said she was very excited to be in partnership with Ngcawuzele and Mbalo because they were committed to turning the event into a regular Cape Town feature, adding that they had already had a great response from wine farms.
“We are delighted to be in Guguletu,” said Cooper. “It is the next Soweto, and we know it is an important market to introduce to the wine estates, and it is just as important for the residents of Guguletu to meet their neighbours and experience the wonderful world of wine … which is at their finger-tips.”
Creating awareness, promoting Guguletu
Festival co-founder and spokesperson Mbalo said that getting a professional team together seemed like the logical decision as they wanted to see the festival grow in the same vein as the Soweto Wine Festival.
“We have learned that you only ever work with people that have the same passion as you,” said Mbalo. “It is time to raise your wine glass in Guguletu. We have the beautiful people, the class, character and the desire to enjoy wine and its lifestyle.”
Mbalo says the aim of the festival is to create awareness amongst the broader population in the Western Cape with a view to expanding the wine base for wineries; to enhance Guguletu as a tourist destination; and to create awareness of the wine brands, consumption and availability of wine products among black people in the Western Cape.
The festival also aims to attract different racial groups, including business people, to view Guguletu as a tourist hub and business-friendly destination; and to provide a favourable environment to the wineries and sponsors that wish to position their brands within Cape Town’s black middle class.
Passion for wine and professionalism
Festival co-founder Ngcawuzele is the owner of the successful restaurant Mzoli’s Place in Guguletu, and a property developer behind the Guguletu Square Mall.
“Now that we have hired the right people, we are moving in the right direction. We all have a passion for wine and professionalism in business,” said Ngcawuzele.
The festival will have a large VIP area for invited guests, captains of industry and VIP media with entertainment, fantastic food and plenty of free flowing wine from the province’s world-class wine estates. There will be approximately 50 wine exhibitors, wine lounges, big brand sponsors and around 2 000 visitors over the two days.
“This is a glamorous affair of middle class residents, top businesspeople and celebrities in Guguletu and Cape Town and will become a hot event annually,” Ngcawuzele said.
Cooper will be managing the wine estate exhibitors, while Hot Salsa Media, sponsorship and PR professionals for the Soweto Wine Festival, will manage the sponsorship, public relations and media VIPs for the Guguletu Wine Festival.
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