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Once again, South Africa has come out tops in the 2014 World Responsible Tourism Awards held in London. Three hospitality establishments and an animal sanctuary have received recognition for being environmental friendly whilst being commercially successful.
Popular tourist city Cape Town has won the 2009 Virgin Holidays Responsible Tourism Award, taking the category of best destination.
SA's R36-billion casino industry has become one of the first outside the US to bind itself to a code of conduct, which it will use to promote a culture of responsible gambling in the country.