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IMC Chief Executive Yvonne Johnston to leave

Yvonne Johnston is leaving the International Marketing Council of South Africa (IMC) at the end of April, IMC Chair Wendy Luhabe announced today. Ms Johnston will continue to consult to the IMC to steer some of its present initiatives.

2010: ‘we’ve pulled it off before’

While South Africa has good reason to be optimistic about its ability to host the 2010 Fifa World Cup™, doubts still linger in the minds of the international media, says International Marketing Council of SA (IMC) chief executive Yvonne Johnston.

"Old stereotypes die hard," Johnston told hundreds of newspaper editors from around the world at the World Association of Newspapers conference in Cape Town this week.

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