Brand South Africa, in partnership with the Business Report, today released the results of South Africa’s performance in the 2015 Anholt Nation Brand Index. South Africa ranks 38 of 50 countries assessed in this index.
South Africa's presence is increasing in Africa, with local brands able to shape the culture of shopping in countries like Nigeria, says Brand South Africa's research manager, Petrus de Kock. South Africa is one of the top three countries of origin for foreign direct investment in Africa, meaning our companies have internationalised at a rapid pace since 1994.
Brand South Africa’s inaugural South African Competitiveness Forum took place at Gallagher Estate today, with one clear message – it’s time to take action to make the country more competitive. The forum was an invitation to help shape the nation’s future, delegates heard.