Johannesburg, Monday 29 August 2016 – Brand South Africa, in partnership with Brand Finance will on Thursday 15 September 2016, announce the country’s top 50 South African commercial brands.
Announced annually, the Brand Finance approach to brand valuation involves valuing ‘brands’ at three different levels, each reflecting the different definitions of ‘brand’ commonly used in the market place. These levels include: branded business value, brand contribution and brand value.
South African commercial brands are a key component of a strong nation brand and how this is experienced by both domestic and international audiences. As such commercial brands are key messengers in positioning the country competitively.
Media is invited as follows:
Date: Thursday 15 September 2016
Venue: Brand South Africa
103 Central Street
RSVPs: Tsabeng Nthite on 076 371 6810
Brand South Africa will be pleased to facilitate requests for interviews.
Participate in the conversation on #Top50Brands2016 #SANationBrand.