Our purpose is to create a positive and compelling brand image for South Africa, both domestically and internationally, and in so doing build a brand reputation for South Africa that will contribute to our global competitiveness.
The Brand South Africa guidelines have been developed to assist you in making sure that, all the Brand South Africa collateral you use adheres to the defined approved brand identity. The guidelines set out in this manual should be respected and adhered to. This ensures a consistent and distinctive image for Brand South Africa.
For questions or further information on the Brand South Africa Corporate Identity Guidelines, please contact:
The Marketing Manager, Brand South Africa on +27 11 483 0122.
Brand South Africa Corporate Identity Elements:
- Corporate identity
- Basic elements
- Event branding
- Merchandising promotional items
- Secondary brand co-branding
- Co-branding with an offering