New drive for greener cars

[Image] For every new car financed through its
Green Vehicle Finance initiative, Absa
Bank will plant a tree.
(Image: For
more free pictures, visit the image library)

Chris Nthite
   Absa Group Communications
   +27 11 846 8448 or +27 82 377 7480
Joanne Lee Rolt
  Trees for Africa
  +27 11 656 9802/2


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South African retail bank Absa has come up with an innovative way for buyers of new vehicles to save money while contributing toward a greener planet.

Through the new Green Vehicle Finance initiative, Absa clients buying a car with a carbon dioxide (CO2) output of 120 grams per kilometre or less can save on their monthly instalments, and Absa will plant a tree on behalf of the customer at the same time.

The benchmark of 120g/km of CO2 is used universally by car manufacturers. Carbon dioxide is the greenhouse gas primarily responsible for global warming.

Ajith Bridgraj, head of Absa Group Media, said Absa clients buying cars with a CO2 output of less than 100g/km will qualify for a 0.75% rebate and cars with 120g/km will get a 0.25% rebate on their new vehicle instalments.

“Customers who opt for more eco-friendly cars will realise monthly and annual savings on their instalments, compared to those without the benefit if the car is paid over the same term.”

In the South African market, vehicles available in the 120g/km range include the Audi A1 and A3 series, some cars in the Citroen C1 and C3 series, some in the Honda range, the Volvo S40 and the Toyota Aygo, to name a few.

Vehicles in the 100 g/km category are limited to the Toyota Prius, the Lexus CT, VW Polo 1.2 and VW Golf 6.

Sydney Soundy, of Absa Vehicle and Asset Finance, said the Green Vehicle Finance solution forms part of the bank’s commitment towards a greener society and, more specifically, to the national agenda of reducing carbon emissions.

“We believe that through this offering, we can enable our customers to make a more environment-conscious choice of vehicle.”

One car, one tree

Adding more impetus to the initiative, Absa will work hand in hand with Food & Trees for Africa and plant a tree on behalf of the customer for each vehicle sold, confirmed Travis Spencer-Coye, portfolio manager at Absa.

The bank kicked off the new green initiative with the planting of 150 trees at the Glen Ridge community in Soweto on 24 August.

Founded in 1990, Food and Trees for Africa is a non-profit organisation that works to green unhealthy and degraded landscapes through the planting of trees and food gardens. An important part of the initiative is to encourage the community to become more aware of environment-related issues, and to use their natural resources sustainably.

The organisation has planted over 4-million trees since it started more than 20 years ago.

Cutting down on carbon emissions

The amount of carbon dioxide emitted by a car is directly proportional to the amount of fuel it consumes. A car with good fuel economy, therefore, is a car with a good green footprint.

The most direct method of calculating a vehicle’s CO2 emissions is to multiply litres of petrol used by 2.30 to give the amount of CO2 in kilograms. For diesel vehicles the multiplication factor is 2.63.

Since 1 September 2010, South African consumers have been paying emissions tax on new vehicles purchased – this is when the CO2 Vehicle Emissions Tax came into effect. New passenger cars are taxed in accordance with their certified CO2 emissions. Any new passenger vehicle with a CO2 rating of more than 120 g/km will pay a tax of R75 (US$10) for every g/km over that value.

This means that buyers of new vehicles above the approved CO2 threshold can pay from R750 ($102) to as much as R10 000 ($1 356) extra, depending on the emissions rating.

In March 2011 the National Treasury introduced a similar tax on light commercial vehicles, which includes gas-guzzlers such as double cabs. The CO2 threshold for these vehicles has been set at 175g/km at a tax rate of R100 ($13) for every g/km above this target.

In so doing the Treasury hopes to encourage South Africans to switch to more fuel efficient vehicles.

Addressing climate change a priority

The automotive sector is responsible for approximately 15% of the total CO2 emissions emitted in South Africa. Power plants around the world, which generate electricity by burning coal, are the biggest culprits of greenhouse gas emissions.

According to the International Energy Agency the power sector is responsible for 37% of all man-made CO2 emissions globally. This creates about 23-billion tons of CO2 emissions per year – in excess of 700 tons a second.

The South African government regards climate change as one of the greatest threats to sustainable development. The country is a signatory to the Kyoto Protocol, by which industrialised countries have committed themselves to reduce greenhouse gases by 5.2% by 2012.

South Africa’s National Energy Efficiency Strategy has set its own target of 12% for improved energy efficiency by 2015.

In November and December this year, South Africa will host the 17th session of the United Nations Framework Convention on Climate Change (COP17) in Durban.

List of qualifying models:



Below 120 g/km threshold
AudiA1A1 1.2 FSi Attraction 3-dr
A1 1.4T FSi Ambition 3-dr S-Tronic  
A1 1.4T FSi Attraction 3-dr S-Tronic
A1 1.6 TDi Ambition Dsl 3-dr
A3A3 1.6 TDi Attraction S-Tronic Dsl 3-dr 7-sp
A3 Sportback 1.6 TDi Attraction S-Tronic 5-dr Dsl
A4A4 2.0 TDi Ambition 100kW Dsl
CitroenC1C1 1.0i Attraction 5-dr
C1 1.0i Seduction 5-dr
C3C3 1.4i HDi Seduction Dsl 5-dr
C3 1.6 HDi 90 Seduction Dsl
DaihatsuCharadeCharade Celeb 1.0 5-dr
Fiat500500 1.2 3-dr MY10
Grande Punto      Grande Punto 1.3 Dynamic 16V Multijet Dsl 5-dr
FordFiestaFiesta 1.6 DV6 Ambiente 5-dr Dsl MY08
Fiesta Sedan 1.6 TDCi Ambiente Dsl
HondaCR-ZCR-Z 1.5 Hybrid 3-dr
InsightInsight 1.3 Hybrid 5-dr CVT
Peugeot107107 1.0 Trendy 5-dr MY09
107 1.0 Urban 5-dr
207207 Dynamic 1.6 HDi Dsl 5-dr
207 Dynamic 1.6 HDi Dsl 6-sp 5-dr
Smartfortwofortwo Passion Cabriolet
fortwo Pulse Coupe mhd
fortwo Pure Coupe mhd
ToyotaAygoAygo 1.0 Fresh 5-dr
Aygo 1.0 Wild 5-dr
VolvoS40S40 1.6D DrivE Dsl MY11
VolkswagenCrossPoloCrossPolo 1.6 TDi Comfortline 5-dr 77kW Dsl
GolfGolf 6 1.6 TDi Comfortline Dsl 5-dr
PoloPolo 1.6 TDi Comfortline Dsl 5-dr MY10
Below 100 g/km threshold
ToyotaPriusPrius Hybrid 1.8 5-dr Advanced ECVT
Prius Hybrid 1.8 5-dr Exclusive ECVT
VolkswagenGolfGolf 6 1.6 TDi BlueMotion Dsl 5-dr
PoloPolo 1.2 TDi Trendline BlueMotion 5-dr Dsl
LexusCTCT 200h