SA firm scores with Virgin Atlantic deal

13 August 2010

South African company Tourvest Duty Free (TDF) has had its contract to manage the in-flight duty-free sales of Virgin Atlantic Airways renewed until 2014, the second renewal since the company first won the contract in 2004.

The contract covers Virgin Atlantic’s entire route network consisting of long-haul flights from the United Kingdom to North America, the Caribbean, Africa, the Middle East, Far East and Australia.

“We are extremely pleased to continue our partnership with one of the best global brands in the world. We’ve achieved many milestones together and having our commitment recognised is naturally rewarding,” TDF chief executive Selwyn Grimsley said in a statement this week.

“We are looking to provide Virgin Atlantic customers with an enhanced product, offering even more choices such as a range of in-flight snacks to complement those already on offer.”

Award-winning services

TDF has won the prestigious Frontier Award for the Best In-flight Retailer of the Year five times since the company’s inception in 1999, with its latest success in the most recent adjudication last year.

TDF will also be participating in the International Sales Person of the Year Awards (ISPY) later this year, with a view to winning more accolades that prove the company’s strong relationship with its concessionaires’ crew.

“TDF’s success in managing in-flight duty free concessions is underwritten by a philosophy based on partnership, technology, integration, innovation and world-class practices,” said Grimsley.

“This focus on service standards and world-class processes ensure that the commercial benefits to our partners continue to be significant.”

Concessions other than Virgin Atlantic currently under TDF management include TAAG Angola Airlines, South African Airways, Kenya Airways, South African Express, Interair and Air Mauritius.

Focus on tourism

TDF forms part of the travel retail division of the Johannesburg-based Tourism Investment Corporation (Tourvest), which is involved in a wide range of tourism related activities, from designing and marketing international holiday packages, to providing in-house travel management to companies; and running stores and restaurants targeted at travellers.

It also holds the rights to the American Express Foreign Exchange franchise in South Africa.

SAinfo reporter

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