The Good Country Index

Global Governance plays a critical role in shaping the reputation of the Nation Brand.

The Brand South Africa Nation Brand Performance presentation is anchored by perspectives on governance in global, corporate and political spheres.

The Nation Brand’s global and domestic reputation is to a large extent shaped by perceptions of efficient internal governance, while the nation brand’s contribution to global governance has a direct bearing on international perceptions. We weigh in on some of the statistics.

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