Gateway to the Nation

If you're a South African at home or abroad, or if you're interested in visiting or investing in South Africa, www.southafrica.info is the site for you!

National Communication Partnership

2010 starts now! Learn how you can join communicators across South Africa and Africa to make the most of the opportunities that 2010 brings.

MediaClubSouthAfrica.com

Brand South Africa's new resource for journalists. New stories every day that you can use in your publication.

Home arrow Press Room arrow Coega looks for US investments
Coega looks for US investments
Friday, 23 March 2007
Coega is focusing on US investors as one of the key markets to attract investors looking for a greenfield location. That is why it has accompanied the Minister of Trade and Industries, Mr Mandisi Mpahlwa, on an investment promotion mission to the US East Coast (17 - 23 March 2007), said Johan Fourie, Enterprise Development Manager at Coega. Fourie said he wanted the Americans to understand why Cynthia Carroll, President of Alcan Primary Metal Group chose the Coega IDZ for its new US$2.7 billion smelter. For her, Coega has one of the best infrastructures in the world.

Explains Fourie, "Coega is located at the back of a deepwater port, with a road network that links the IDZ to the rest of the sub-continent and a 15-minute drive to an international airport. US investors will find that the Coega One-Stop Investor Service Centre takes the hassle out of locating operations here."

The mission to the US is a public-private partnership and is visiting New York, Chicago and Detroit to promote investment in five business sectors: BPO, ICT, biotechnology, automotive and financial services.

Coega offers an unmatched value proposition for investments in the automotive, metals BPO, ICT, chemicals, logistics and agro-processing sectors, says Fourie, explaining that the Industrial Development Zone is strategically located next to the newest deepwater port in the southern-most tip of the African continent, halfway between east-west shipping routes.

"We want to build top-of head awareness of the Coega IDZ as a preferred location for investments in manufacturing and services sectors in a location that was rated 75% in performance by the World Bank's 2006 Investment Promotion Agency Performance Review, which is a rating above the 42% average for IPAs in developing economies," says Fourie.

Intimately involved in the investment drive is the International Marketing Council of South Africa (IMC) which is the custodian of Brand South Africa. Its Stakeholder Relations Director, Margaret Dingalo says that the investment drive is showcasing the boundless possibilities available to investors in South Africa. 

"We believe that such initiatives will help achieve South Africa's 6% growth target, as well as embrace tourism, trade and investment prospects ahead of 2010," she said. 

Ends

 Issued by: Meropa Communications
On behalf of the Department of Trade and Industry and the International Marketing Council of South Africa

Enquiries

For more information about the mission, please contact:

Claire Taylor or Pamela Dlamini: Meropa Communications
Telephone: 011 772 10000, Email: or

 

Toolkit

Toolkit

 

Your quick toolkit from
Brand South Africa

Read more...

Video and Marketing Material

See our latest ads and other resources to help you market South Africa.

Read more...
Brand South Africa Blog
Starting a conversation about a country that is alive with possilibity

2010 Communicator


2010 Communicator
2010 Communicator Desktop Tool is the simplest, smartest way of staying in touch with preparations for the 2010 World Cup and all related marketing activities of the National Communication Partnership.

Download Application

Website designed and maintained by Big Media